Mina Kouch is the Marketing Content Manager at Sandfield, where she focuses on developing strategic marketing initiatives and digital content. With a background in marketing strategy, media planning, and automation, Mina plays a key role in communicating complex technical solutions to a broader audience. Her professional experience spans digital marketing campaign management and logistics, providing her with a well-rounded perspective on how software solutions integrate with business operations.
Core expertise
Marketing strategy: Developing and executing comprehensive media plans and digital campaigns.
Marketing automation: Leveraging technology to streamline communication and engagement.
Content management: Crafting narratives that highlight the value of technical systems and business software.
Experience & credentials
Education: Conjoint Bachelor of Commerce and Bachelor of Arts from The University of Auckland.
Professional background: Extensive experience in marketing management within the tech sector, including previous roles in digital strategy and marketing automation.