Published: October 17, 2023 | updated: March 03, 2026
Luke is the Head of Marketing at Sandfield with 10+ years of experience in Tech Marketing.
Published: October 17, 2023 | updated: March 03, 2026
Luke is the Head of Marketing at Sandfield with 10+ years of experience in Tech Marketing.
Quick summary
|
The Challenge |
Foodstuffs needed to replace their legacy Supplier eXchange platform with a more flexible, scalable solution within a tight timeframe of a few months. The new system had to support 73M annual transactions and 3,000+ suppliers without disrupting orders, shipping, or payments. |
|
The Solution |
A high-performance integration engine (Crossfire) was implemented to rebuild the eXchange platform. The solution introduced flexible messaging standards, support for granular data (e.g., ordering by gram), and improved shipping notifications. |
|
The Result |
Seamless "zero-impact" go-live for all suppliers; capacity to process 50,000 messages per hour; enabled "one-step" pallet receipting; and provided real-time visibility into overseas freight and sustainable packaging data. |
Four years on from the implementation of their new Supplier eXchange platform, Foodstuffs’ ongoing partnership with Sandfield means they’re continuing to realise evolution.
In 2018, Foodstuffs selected Sandfield as their partner to transition the business from their existing Supplier eXchange platform, a system that handles more than 73 million transactions annually, interfacing with over 3000 suppliers to process invoices and PO’s for both Foodstuffs North Island and Foodstuffs South Island. With the existing technology due to be retired in a matter of months, Foodstuffs was looking to move to a more flexible and scalable solution that would serve them long into the future.
The initial focus was on rebuilding the platform within a timely manner, whilst ensuring the transition didn’t negatively affect their suppliers, customers or business generally.
The success of the handover was, from Monkton’s perspective, ‘unprecedented.’ The eXchange went live with no impact on suppliers. This meant supermarkets and distribution centres continued to send orders and receive messages and Advanced Shipping Notifications from their suppliers and product flowed as expected, and Supplier Invoices continued to flow and be paid on time.
Crossfire, the integration engine behind the eXchange, effortlessly handled tens of thousands of messages with no downtime.
Uptime was only ever one part of the brief. Foodstuffs was looking for a partnership and platform that left room to unlock and adapt to new use cases in the future. And this is where Sandfield’s capabilities across custom development and integration continues to deliver.
With Sandfield, Foodstuffs entertained the art of the possible: imagining new use cases for automation and integration that would support their evolving business.
This included avenues that would speed up business processes and improve the end user experience. Functionality that wasn’t possible on their previous system was simply waiting to be unlocked.
With a stable, promising platform now on hand, it was time to turn the key.
Since the update, Foodstuffs has been able to leverage new document types to deploy functionality to “one step” receipt multiple pallet inbound orders at warehouses and stores. Where suppliers now include packing details in the messages sent through eXchange, warehouses and stores no longer need to count and key in quantities, instead simply scanning the pallet’s unique identifier.
More information-rich notifications from freight forwarders is also increasing efficiency for Foodstuffs. Within the eXchange platform, they now receive updates on the location and status of inbound overseas purchase orders. This provides Foodstuffs with immediate information on the details of their containers within the supply chain, providing better insight into arrival times and allowing them to adjust and allocate stock based on live updates.
The eXchange also now allows for increased visibility over which suppliers are using sustainable packaging solutions. With information on hand in the future, Foodstuffs will increasingly be able to make sure packaging is recycled and reused appropriately through the correct channels.
At the heart of any integration platform are the messages which are sent through it.
Now, Foodstuffs’ eXchange platform supports a higher level of flexibility in the data that’s exchanged, meaning new attributes are able to be added down the line through additional metadata fields.
For example, the eXchange now supports ordering products by gram, whereas the previous order limit was 1kg minimum. Given the scale of Foodstuffs stores and the communities in which they serve, having more granular control allows for smarter, more context-appropriate buying decisions.
The increased flexibility in eXchange’s messaging standards continues to evolve on the future-proofing of the platform, opening the door to more cases where Foodstuffs can continue to entertain the art of the possible.
Through a suite of new features and functionalities, built upon the foundation of the eXchange platform built in 2019, Foodstuffs continues to improve their business processes. Whether it be reducing manual handling through further embracing automation or improving supplier relationships through clarity of messages and information, the integration platform at the centre continues to grow and evolve with their business.
By partnering with Sandfield, Foodstuffs can continue to entertain the art of the possible when it comes to custom development and integration. From conception and build through to evolution — integration is at the core of these innovations.
When it comes to data interchange — no matter the standard or format — Crossfire has been able to provide high-performance integration and support that is helping Foodstuffs get an edge.
Crossfire mitigates migration risk by acting as a robust integration engine that runs parallel to existing systems during transition. In the Foodstuffs project, Crossfire successfully migrated over 3000 suppliers and 73 million annual transactions to a new platform with zero downtime. This ensured that supermarkets and distribution centres continued to process orders and invoices seamlessly while the underlying technology was completely replaced.
Yes, Crossfire specialises in configuring EDI solutions to handle specific, non-standard business rules. For Foodstuffs, they moved beyond standard "box-shifting" logic to enable granular ordering by gram (rather than 1kg minimums) and integrated new document types for pallet scanning. This flexibility allows businesses to adapt their EDI messaging to match their physical supply chain processes rather than being limited by rigid software constraints.
Crossfire is highly scalable and proven in enterprise retail environments. As demonstrated with Foodstuffs, New Zealand's largest grocery retailer, the platform manages tens of thousands of messages daily across a vast supplier network. The solution provides the stability needed for critical infrastructure while offering the agility to add new features, such as tracking sustainable packaging data or real-time container status updates.